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Instacart and Pinterest Partner to Enhance Ad Targeting and Shopping Experience
Pinterest and grocery delivery platform Instacart have announced a new partnership that will enable Pinterest advertisers to target their ads based on Instacart engagement data, while also making Pinterest ads directly shoppable via the Instacart platform. Which could be of specific value for food and recipe-related brands, enabling them to tap into Instacart customer and engagement insights to better target their Pin promotions. Which is likely the main value here. As explained by Instacart: In the initial phase of the partnership, select brands advertising on Pinterest will be able to advertise their products to Instacart first-party audience segments - built...
Support Active-Duty Service Members & Veterans with Pollys Pies Community Pie Donation Drive
Local initiative supports active-duty service members, veterans and first responders through community pie donation drive Placentia, CA ( RestaurantNews.com ) SoCal legacy restaurant Pollys Pies has launched its annual Pie for the People campaign, calling on the community to help deliver a slice of gratitude for those who serve. Running now through July 4, this initiative invites guests to purchase a $15.00 pie donation that will go directly to first responders, active-duty service members and veterans across Southern California. For every two pies sold, Pollys will donate one pie. Now in its fourth year, the campaign has been a deeply...
Revolutionary Plan to Save Hawaii's Avian Species: Dumping Thousands of Mosquitoes
The fact that scientists are dumping thousands of live mosquitoes into Hawaiis forests is a bit terrifying. However, the group behind the mission has a really good reason for doing so. According to a report shared by Vox , the group Birds, Not Mosquitoes is behind the movement, which works to drop biodegradable capsules full of live mosquitoes across Hawaii. The goal of doing this is to release a new type of male mosquitoes into the environment that can hopefully help curb the ongoing plague of mosquitoes feeding on the islands various species. The reason that Birds, Not Mosquitoes has...
